Circumventing the Web via Google Alerts

Subtitle:  If Speedy Gonzalez read the web, you’d be sure he used Goolge Alerts. During an interview, I was asked an interesting question:  What are some of your favorite Latino sites? It made me think of how my use of the web changed over the years.  I used to admire well thought out sites, great logos and other visual cues…don’t get me wrong, I still do. ... Read More

PR+MKTG CAMP Ticket Giveaway, NYC

latism LATISM partners w/ PR+MKTG CAMP Tonight on Twitter – well, there’s always a LATISM Twitter party going on Thursday nights – we’ll be giving away one ticket for the PR+MKTG Camp East for Thursday, October 28, 2010 from 8:00 AM – 5:00 PM. These tickets generally sell for $300 dollars. I have 3 to give away. And one is being given away tonight... Read More

What’s in the News?

A noticeable disappointing practice (arguable), is the  Google news search feature for latino social media: 90% of it is coverage of business and politics…not much of what YOU are doing in social media as individuals. I like what Cafe Media is doing…there is much more of a cultural vibe to what they report on.  Also, this is why such organizations such as LATISM is... Read More

The Why Of ‘Latino Rebranded’

I’m not sure if I’ve ever posted the reason I made the transition from a Latino politics blogger to an active social media advocate within the Latino social media.  So here we go… My original blog – LatinoPundit – served a purpose to fill a void of the lack of Latino bloggers.  I wanted to bring Latinos into mainstream discussions about politics and... Read More

To Add Diversity To The Conference Circuit

My friend and colleague Kety Esquivel, wrote up a great post on The Huffington Post: For the last two years I have had the distinct honor and priviledge to be a panelist at SXSWi. Unfortunately, I have been one of the only Latino panelists and potentially the only Latina panelist….On the conference circuit, the response that I get often for this dearth of Latino and Latina... Read More

FourSquare Takes Off

Subtitle:  FourSquare Takes off and Latinos along with it. Recently, I signed up on FourSquare. I’m not sure why, but I thought it may be the new hip thing.  Then SXSW happened, and FourSquare took off. Here’s an email I though I’d share from Jeff Puliver I received today concerning his observations: At South By Southwest 2010 (SXSW), a strange thing happened... Read More

Non-Professionals Are True Stars Of Social Media

Subtitle: It is not the people that should look to businesses, businesses should look to the people. Our visions of where influence derives is skewed.  Professionals do not make influential changes, but only identify, define, and market them. Trends In his book “The Tipping Point,” Gladwell talks about Hush Puppies shoes and how they went from almost being discontinued... Read More

Latinas in Social Media: Are they out there?

Subtitle: Are there Latinas in social media? You betcha! I am driven by We-media – content produced by the public – and am inspired when others share the same drive. A few of my online-cohorts are proposed speakers for a panel at the Blogher conference here in NYC. Latinas are one of the fastest growing segment of bloggers. In this session, you can understand who... Read More

Hispanics Online: Where Are They?

As it turns out, they are everywhere that everyone else is and more. Hispanics are going to websites that the rest of the world are using which are Yahoo, Google and Microsoft but at the same time there are niche websites that allow Hispanics to socialize within their own communities as well as to search for information such as news, sports and entertainment within Latin America. Social... Read More

Gracias = Garcia

Subtitle:  Are you a Spanglish speaker or a bilingual text message sender? (via @MauraHernandez) My Blackberry is set to auto-check, because I’m infamously known for misspelling words. Quite a few times, when tapping out an email I’ve noticed that spell check wants to change ‘gracias’ to Garcia.  I find it hilarious.  Yes, I can just ‘add’... Read More

Hispanic Media Conferences 2010, PII

To continue on the Hispanic Media Conferences 2010 post, I’ve become aware of two more: NAHJ, has ten multimedia journalism training sessions in Texas, Feb 20. Blogging, social media and content creation will rule these workshops. Very innovative and keeping in pace of a trend in the Latino sphere – from their website: The New Generation Latino Consortium (NGLC),... Read More

Google Buzz Fragments Your Blog’s Comments

With the announcement of Google Buzz, I’ve been thinking a lot about the Comments feature in blogs.  I don’t want to say that Buzz is necessarily bad for blogs, but it can de-augment a very powerful pillar of blogging – the Comments section. Let me back up a little. In October, I talked about the importance of publishing your content on a blog that you own versus... Read More

Social Media – Pre and Post 2010

While social media is undeniably hot, without evidence of burning out, many established organizations and businesses have been exceedingly slow in accepting social media as the new engagement platform.  In the face of prudence, speculation and convention, enthusiasts – evangelists – have pressed forward with a new and unpredictable, yet powerful and stable form of... Read More

Hispanic Media Conferences 2010

In 2010 into 2011, we’ll see more Hispanic based media seminars and conferences nationwide.  It’s a personal pleasure to be a part of these exciting times. What’s interesting in this short round up are the new players making their entrance as a result of a changing industry.  Also of note is the inclusion of new media within the agendas of established organizations. This... Read More

What Type Of Social Media User Are You?

Subtitle:  What side of the fence are you on? When it comes to social media, are you on the outside looking in or on the inside looking out? This is the question I ask myself when I encounter someone involved in social media.  It gives me insight to their level of engagement, which is important to me toward my own expectations. Insiders If you’re one who uses social media... Read More

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