You Don’t Know Squat About Hispanics

Subtitle:  Hispanic Media Myths A great article…it even seems to have some picante to it as it’s spiced up with some humor and witty lines. If you have some image in your head of a poor campesino looking confusedly at a computer screen, delete it. Replace that with an image of Perez Hilton tweeting and blogging and instant-messaging all day. In fact, Latinos far... Read More

Media Needs Your Dialogue

Subtitle:  The Need To Pursue Media The ability to cement your message within the stream of media conversation is more vital NOW than ever before.  We stand at the cusp of change. With history unfolding before us, we must ensure our views engage the forefront of America’s, and thus the world’s conciousness.  Otherwise, others will define everything for us. This is... Read More

Social Media Random Thoughts

I’m weary of those who only tweet professionally, and don’t tweet personally. Some agencies want to incorporate US Hispanics into Latin American markets – I think this is a mistake. Those in social media should delve into the motives of those who are opportunistic leaders. Social media is not Facebook or Twitter, but the communication avenues they embrace. We are... Read More

Latino Social Media Tidbits

Lopez Nerdette, a prominent Hispanic agency out of Texas launched a new site.  Visually it is compelling, but Flash sites can be a tricky inspiration. Small businesses look to email marketing and social media in 2010. Blogs are not dead. LATISM Facebook page first hit for ‘latino social media.’ LISTA tech conference features free job expo. AKPC_IDS += "805,";Popularity:... Read More

Share Your Addiction

Subtitle: Define Your Passion Blogging is a labor of love.  Bloggers who reside in the long tail and blog consistently over years do it out of an unfathomable passion. Those who blog for profit, may move from one blog to another or to another venture totally if the end results doesn’t land in the black.  Behavior is much different for blogs born of love however Over the... Read More

81% of Latinos Online Microblog

Subtitle: Latinos Using Status Updates A report came in from the internet division of Pew Research Center, that 18% of status update users are Latino. This is a huge number! If we may be so bold, and apply the above 18% of Latinos who partake in status updates and apply them to the 22% of total Latino internet users we get 81% of Latinos online using social media in the form of... Read More

Edit Your Tweets For Impact

Subtitle: Purpose And Method In Editing Tweets I’ve talked about editing one time before, but not in a sense for maximizing impact.  Just a moment ago, I edited a ‘tweet’ to make it more to the point and retweetable. Here’s the tweet: @MantakChia Hi, I thought it would be great if you used #nei kung or #chi kung or #bonemarrow for Twitter search, so others... Read More

Asking To Recieve

Sometimes I keep asking my mind for an answer to a particular problem I’m working on, but am careful not to get obsessed with the notion at hand. You ask, and your mind will deliver.  Because your mind will keep working on the problem in the background.  But, you must be ready to act on the answer – even if it means waking up 3 am in the morning and getting out a pen... Read More

You Are Social Media’s Limitation

Subtitle:  Learn and Practice Languages Using Social Media With all the head-scratching and trial/errors, social media will undoubtedly become standardized, as people discover what works and what does not.  There will develop a safety net on the ‘proper’ way on how to pursue a social media campaign.  In actuality, this already exists. But, what if this ‘standardization’... Read More

Latino Social Media Blog Roll

Subtitle:  Rolling Rolling Rolling I’ve finally got around to the mother of all links – the blogroll!  It is one of the quintessential and most coveted aspects of a blog (okay, I’m laying it on thick). The blog roll is intended to keep track of those who measure the pulse of social media as applied to Latino content.  They are those who are in the trenches... Read More

And The SEO Races Begin!

Subtitle:  It’s About Accessibility. I can imagine that as I write this (tout), others will hone their blogs w/ old and new SEO tricks.  I searched for two key terms I was aiming for and hit the mark rather lazily (I didn’t really try too hard). The two terms were ‘latino social media’ and ‘latinos in social media.’  Latino Rebranded, comes... Read More

Where Are The Latino Leaders?

Subtitle: Where Do Latino Leaders Congregate Online? Latino Leaders Questions are being asked of where Latino leaders or those Latinos who influence, congregate online.  Here are some good new leads: AllTop now has a feed of some top Latinos from the LATISM group. My friend Lori Gama has launched the most linked to Latinos on Listorious. I find that LinkedIn has a number... Read More

LISTA’s Social Media Panel

LISTA social media I’m looking forward to moderating the Latinos In Information Sciences and Technology Association (LISTA), social media panel next month. Social Networking and its Affect on Corporate America Description: Well established Latino entrepreneurs discuss lessons learned and the importance of developing social networks, how to implement and its future affect... Read More

Latino-based Content

Subtitle:  Why Read My Blog I’ve learned over the years that if something is not spelled out, people will go ahead and make assumptions and conclusions.  Ergo, I think it’s important to make the following distinction about this blog. Latino Rebranded (The Blog of Louis Pagan), concerns itself mostly with what Latinos are doing in social media, it is not a blog for... Read More

Natural Selection And Social Media

Subtitle:  The Nature Of Social Media Given the nature of social media, if it were present around Darwin’s time he may have not formulated his theory of evolution.  The human heart has the capacity (although sometimes with great bludgeoning), for self-sacrifice and helping others which directly contrasts innate competitive and survival instincts.  Given this lens, Darwin... Read More

Switch to our mobile site