The Revolution (still) will not be Tweeted
Subtitle: Will the Revolution go with Coke? Recent events in Egypt revived the debate of the power of social media and activism. There’s a very good article over at the NYTimes that captures a lot thoughts on this topic. – Please make sure you read about Malcolm Gladwell’s article (and his article yourself): Small Change: Why the revolution will not be tweeted... Read More
What’s the easiest way to reach you?
There are certain people on the internet that I associate with on a regular basis. For each one, there is a quick, surefire method of reaching them almost immediately. Then there is the slow and wait until they respond method. For instance, I know some individuals that can be more easily reached via a Facebook message as opposed to an email, then I know some others where the opposite... Read More
My 9 Trend picks for the 2011 Latinoshpere
Subtitle: What the trend?!? What if you had a crystal ball? Would you peer into it? We all know some hot areas right now: mobile, video, and more social media. But there are a few more areas that I think are worth a good look at for this year: Mom blogs (This should be in above list, but I’ll keep them here. *Time frame = All year) Dad blogs (I thought there would of... Read More
A Lesson from Fight Club: You’re not how many Facebook friends you have
Subtitle: The number one rule of ‘Social Media’ is you don’t talk about Social Media. Fight Club. Tyler Durden: You’re not your job. You’re not how much money you have in the bank. You’re not the car you drive. You’re not the contents of your wallet. You’re not your fucking khakis. You’re the all-singing, all-dancing crap of... Read More
Will your Social Media Plan act like a Fish out of Water?
Subtitle: Don’t reinvent the wheel There’s a large percentage of companies who are engaging in social media with results that may be comparable to a fish out of water. Why do I say that? Because 65% of marketers are either just getting started or have been doing social media for only a few months, and even more interesting is that 86% of companies are doing it internally. Click... Read More
The Spanish Social Media Video Post
Over the past couple of days, I uploaded a couple of social media videos that were presented in Spanish. Below are the 3 (last one is a slide show in fact), that talks about 3 major sites: Facebook, LinkedIn, Twitter. Enjoy! LinkedIn: Twitter: Facebook: AKPC_IDS += "3145,";Popularity: 5% [?] Read More
(Video) La Revolución de Medios Sociales
(Spanish subtitles) AKPC_IDS += "3149,";Popularity: 4% [?] Read More
(Video) Did you know? (español) Social Media Revolution
AKPC_IDS += "3134,";Popularity: 6% [?] Read More
Why you don’t need to use the Best Social Media Tools
Subtitle: The greatest tools are not always the best tools. I watched the Tim Ferris video on purchasing an alternate piece of equipment ($10) to use instead of the higher than modest cost ($80 – $150) of buying a Kettlebell. This is a perfect example of using devices or software that work, rather than being mildly obsessed with the best tools. Sometimes the best most viable... Read More
Some comments on my Interview on Fox News
Subtitle: There’s no eraser when you are live. Yesterday, I was on Fox News Live along with Being Latino founder, Lance Rios. Being a prolific writer, I can’t help but to carry over my editing discipline and think about how I could have done or said something differently while live. Overall, I think it went really well, but here’s what I would of said a little... Read More
My favorite sites = RSS and then some
Subtitle: A broad discussion of Internet search A question often asked of me is what are some of my favorite web sites. Being an individual who enjoys looking at the forest, rather than the trees I hear the question differently: How do you specify what content you need and where do you go to get it? If this is some form of dyslexia, then I’m guilty. RSS (Really Simple Syndication),... Read More
A New Digital Divide
Sometimes good news is not always good news: An AP article came out a few days ago shedding light on the real habits of Latinos online and pointed out that just because there is a large Latino presence online (and mobile), it is not necessarily a great thing as far as progress goes. The name of the article is “For minorities, new ‘digital divide’ seen.” It’s... Read More
My 2011 Latino-lutions (Resolutions)
Subtitle: New writing directions. It’s day 6 of the new year, and I’ve already accomplished one goal by landing a post on one of the major social media news sites – Social Media Today. I was concerned of posting it at first, because the entry goes in a different direction than the usual content covered here. But, I need to stay fresh, innovative, and excited... Read More
What are Latinos really doing Online?
Subtitle: A second pass on Latinos online We’ve all heard the statements: There are more Latinos in social media than non-Hispanic Whites Mobile internet access is highest among Latinos Hispanics purchase more electronic devices than anyone else: * Digital cameras: 21% vs. 18 % * Video gaming system: 21% vs. 12% * MP3 player: 19% vs. 12% * Advanced cell phone:... Read More
Why I’m stepping back from Social Media
Subtitle: Social Media, not a measure of Influence Frankly, toward the end of 2010 I’ve been frustrated with social media – namely Twitter and Facebook – and the perception of influence. With Klout scores, and digital tallies of followers and friends I have a case of social media reflux. It’s a game, and if you play the game well, you too can be an influencer. Hardly. Think... Read More

