Gays, African Americans, and Hispanics
I saw this tweet, and felt somewhat…well, categorized. If you know anything about me, I don’t fit into boxes very easily.
I’ve come to disregard the concept of a niche market as over rated. Anything can be a niche. The problem with the niche marketer is that they look at the landscape with a lens that categorizes and differentiates, and seeks to stay there. Are we really so different…really? I prefer the term ‘target’ in place of ‘niche.’
I shrugged my shoulders and moved on…
Popularity: 30% [?]

