LATISMTOYDRIVE – One Heck Of A Success
“Part of LATISM’s long-term vision is to give back. The fact that our first Toy Drive and Fundraiser is aimed to benefit both children in Latin America and at home is yet another innovative example of how LATISM is using new media to benefit our community at large,” said Louis Pagan, Co-founder of LATISM.
For the second part of LATISM’s 3 Kings Day event, the networked reached 109% of a $1,000 goal. LATISM pulled together through it’s organic network and talent along w/ BeingLatino to raise funds for UNICEF to distribute funds to Latin American children. The majority of the event happened online via a ‘TwitterParty’ in the span of 2 hours. v
The event still continues until the 4th, so if you want to still contribute you can do so by following the link.
To follow the event as it transpired, search the hashtag #latismtoydrive on twitter.
A huge thank you to @ergeekgoddess, @lancerios and all those who made it happen.
UPDATE 01/06/10 20:54 : The drive ended @ $1,362. That’s a great stride given the small window of time we were working with.
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