(Video) What it Means to Live in a Multicultural Society – TEDx

M. Isabel Valdes believes that in order to engage African-Americans, Latinos, Asians, Eastern Europeans and other growing consumer segments in the United States, one must develop and deploy culturally relevant marketing strategies. Via SVLLS AKPC_IDS += "2822,";Popularity: 6% [?] Read More

“I drink your Milkshake! I drink it up!”

Subtitle:  Ask your questions on Net Neutrality This Friday, I’m having an interview with Jose Marquez, CEO of LISTA on net neutrality. Net Neutrality is a discussion about your stake in internet bandwidth.  In a nutshell, it addresses the issue of measuring the use of internet bandwidth one utilizes and applying a tiered rate based on that usage. There are proponents and opponents of this approach.  One argument states that Latinos will... Read More

To Add Diversity To The Conference Circuit

My friend and colleague Kety Esquivel, wrote up a great post on The Huffington Post: For the last two years I have had the distinct honor and priviledge to be a panelist at SXSWi. Unfortunately, I have been one of the only Latino panelists and potentially the only Latina panelist….On the conference circuit, the response that I get often for this dearth of Latino and Latina panelists is: we don’t have any other Latino/Latina panelists because... Read More

Latino Leadership Interviews #2

With this new series, Latinos who are at the forefront of influence will be asked a series of questions to get to the core of their drive and passion.  It is from their direction I believe, that we will find a source of inspiration and encouragement. On Twitter, I’ve thought of creating a new hashtag (#) called #latinoleaders, but I’ll just use the hashtag #leader for a broader discussion.  Here, on the blog I’m considering putting a new page... Read More

Social Media Random Thoughts

I’m weary of those who only tweet professionally, and don’t tweet personally. Some agencies want to incorporate US Hispanics into Latin American markets – I think this is a mistake. Those in social media should delve into the motives of those who are opportunistic leaders. Social media is not Facebook or Twitter, but the communication avenues they embrace. We are human…we screw up…just make sure it’s not a trend. AKPC_IDS... Read More

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